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Let Angie’s List Turn You Into An Empowered Consumer

Looking to save cash and aggravation on everything from home improvements to health care by weeding out the bad guys?

Check out Angie’s List, which I just did for the first time.

I turned to Angie's List to find a new dermatologist and got a great list of leads.A few friends had used Angie’s List to vet contractors — they wanted to find companies that others had raved about instead of looking in the phone book.

Getting hosed by a painter or plumber is not only a financial mess but a major headache.

I knew I wanted a new dermatologist.

Not only did my ex-doc’s smarmy billing tactics piss me off, but he made me feel like an ATM machine: He got his cash and he got me out of there.

I wanted a doctor who would take time with my office visits, listen to my concerns, look at my medical history and offer solutions instead of a wham, bam, thank you ma’am approach.

I talked to my primary care physician about recommendations, but he didn’t offer much more than a list of dermatologists who take my insurance.

I typed “dermatologist” into yelp.com, which is a user generated review site, but the results were too noisy.

While I appreciate the “free” aspect of yelp.com, it’s not really regulated. Someone with a personal grudge could make up a profile and start ranting against a local business. Or a doc could sign up all her friends and start saying nice things about her services.

Searching “dermatologist” didn’t always bring up actual doctors, either. Cosmetics and beauty supply places? How’s that going to help my eczema?

So I ponied up the $15 activation fee and $7.50 for one month of Angie’s List services. (You can also pay $59 for one year, $106 for two, $159 for three or $189 for four.)

Angie’s List started in 1995 in Columbus, O.H. by a woman named Angie (shocker, right?) who wanted more information on local contractors.

Since then the service has expanded to 124 cities with 750,000 consumers on its roster. In March 2008, Angie’s List added health care categories to their list of ranked and reviewed providers.

Like free review sites, consumers submit reviews, whether they pay for the service or not. But Angie’s List has a few layers of checks and balances to make sure those reviews are legit.

No matter who submits, they can’t do so anonymously — they have to be available to Angie’s List staff. Because they screen all reports before they go online.

Companies are allowed to give their side of the story for any negative review, but they can’t pay Angie to ditch a bad review.

Angie’s List only accepts one form of advertising from companies it ranks. Those who consistently get an “A” or “B” rating from consumers can offer coupons. That’s it.

The reviews customers give are detailed, too.

For dermatologists, I could read every customer’s full reviews and read details like how long they waited for an appointment, how the doc handled first time patients, billing policies and the condition of the office and exam rooms.

If you don’t have time to read all the reviews, an average grade is listed for each doctor, in everything from office environment to bedside manner.

Impressive.

I went through the list of doctors reviewed and drew up a list of five possibilities, which I’ll start researching this week. I feel like an empowered consumer, not just someone at the mercy of my primary care doctor’s list of who’s available.

Comments (3)
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  1. Patients rights said:
    on August 28th at 06:20 pm

    “Grudge” reviews on doctors seem very rare. That seems to be hysteria generated by doctors, a myth to discredit doctor review sites. Or perhaps generated by bad doctors who got outed by reviews.

    On the other hand, it seems common for doctors to plant glowing reviews on themselves, so patients beware.

    One way to sort through is not by positive reviews, but by the absence of negative reviews. It doesn’t guarantee the doctor is good, but betters the chances.

    Having doctors give their version of what happened doesn’t help. Doctors are adept at deflecting fault on to the patient. Patients are conditioned to accept fault (especially women) because, hey, they’re doctors and wouldn’t harm us right? LOL.

    In all, it seems patients are more genuine and well meaning in their reviews than are doctors.

    Someone should form an organization for patients. Doctors have their ‘brotherhoods’ that give them strength in numbers – medical boards and other certification groups. Patients need the same. At least with the advent of the internet and review sites, doctors can’t say “you’re the only one who’s had this problem with me” as much anymore. That’s why some doctors don’t like review sites. It keeps them honest and empowers patients.

    Ratemds.com is also a good site.

  2. willam hopkins said:
    on August 29th at 05:58 pm

    Great post, thanks.

  3. Garry G Reinhardt said:
    on September 2nd at 03:56 pm

    Re “Doctor reviews featured on Fox News”
    Angie, I was disappointed that you didn’t ask the representative for doctors how he would suggest a patient assess a doctor’s abilities. There are certainly good and bad doctors; some of them very bad. I’ve never heard any practical way for a patient to assess a doctor’s abilities. The Discover magazine has a regular column on difficult to diagnose medical ailments (after they’ve been solved). Almost, without exception, the patient had to be very persistent; seeing many doctors before finally getting a correct diagnosis, i.e. there were many incorrect diagnoses! I’ve read that doctors often piggyback off of previous diagnosis – so if the first diagnosis is incorrect, it can be difficult to get a doctor to take a fresh look.

    The problem is that the people who know who the bad doctors are, the folks who work with them day in and day out, aren’t talking; it’s probably not realistic to expect them to. The only other folks who might know a doctor’s “quality”, aside from other doctors, are the “supervisors / management” at hospitals (most doctors are associated with a hospital, right?); but they aren’t talking either. And, from what I’ve seen on the web, people who have had a bad experience dominate any discussion; so if there’s any info on a doctor, it’s likely to be bad, as the guest opposite you pointed out.

    Something needs to be done to weed out the really bad doctors. Preventing second and on diagnoses from being piggybacked on the previous bad diagnosis also needs to be addressed. The biggest help I can see is computerizing patient records so that patients, as well as doctors, can easily see everything in their medical files. I’d love to see a list of how computerized a medical facility is. It’s just amazing to me how bad the medical facilities are, when it comes to using computing technology.

    I think a good measure of a facility’s & doctor’s competency is how well (or not) they’ve integrated “computing”. Medical science has exploded the amount of medical knowledge to the point where no one doctor can possibly “know it all”. Any “good” doctor and medical facility will make extensive use of “computing” technology. For that reason, I’d love to see a list rating how well computing has been integrated into the medical facilities. Since the “Feds” are pushing this, I’d think that could be done reasonably quickly?